Thursday, December 3, 2020

[Alex Boateng] My Manifesto: Island Records’ king of the U.K

Alex Boateng has been part of the Island Records family for pretty much 10 years – but the unconventional nature of his joining means...
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    Florida rapper TYTE Williams talks about his journey into signing with Atlantic and Island Prolific

    Florida rapper TYTE is on his way and up and signed with Island Prolific/Atlantic Records in October of last year. What started in the kitchen at his uncle and pop’s house, turned into a one-way ticket on the way to the top! At first , you may catch vibes of Lil’ Boosie, but TYTE has definitely kept his individual style while remaining true to the sounds of the south. He began taking music seriously around the seventh grade and his flow and creativity attest to his years of growth and development. TYTE has released several head-bopping trap hits highlighting his southern flow and versatility, to include tracks like “Hot Boy,” and “Silver Spoon.” I had the opportunity of catching up with TYTE to talk about his journey so far!

    What has been some of your biggest challenges as an artist, and what did you do to overcome them?

    I’d say some of the biggest challenges is cutting through. Like I said nowadays there’s so many rappers that’s coming out of the South and just in all parts of the world alone, so I think it’s just… It’s cluttered right now and it’s kind of hard to cut through, for certain people and certain artists. If you don’t sound a certain way or if you don’t follow a certain trend and things like that, so I feel like that’s probably the biggest thing, and I feel like the stuff that I’m taking is staying in my own lane just waiting my turn, not following the hype, just continuing to stay the course, cause by me staying the course is what got me in this position today. Like I said, the only thing I can just think of is just stay the course, and keep doing with I’ve been doing.

    How has the culture of the south influenced your style?

    Oh, major like… I think every rapper that came out of South from Flash, Trick Daddy, Lute, Rick Ross, everyone, I think plays a big part of my career and the way that I sound. You know what I’m saying? I think the southern accent just alone, I think it influenced my sound of how I sounded then, the word choice that I use, and the beat selection and so on.

    Who are you inspired by and what are some of their characteristics that you admire?

    My number one artist of all time is Plies. I feel like Plies and Trick Daddy is the main two that I grew up on. And I feel like a lot of the storytelling that I do through my music, it was influenced from Plies, because like I said, I come from Florida and it is rough like anywhere else, but I feel like it’s a different stigma right here because when people come to Florida, they think of vacation spots, etcetera, etcetera, beaches and stuff, but they forget that we have the projects as well. Listening to Plies growing up and telling stories about the hood and what really goes on in Florida, that inspired me to touch on where I’m from. He is a major inspiration, how he creates music and also the way that I carry myself in this game as well, how he moves around independently and there’s not too many people around him and stuff like that. I’m the same as that. I feel like I’m a private person, so he influenced a hell of a lot of my music.

    You were just signed to island prolific this year, congratulations what has been some if the biggest changes for you since signing to a label and what advice can you give to artists who are trying to get signed?  

    You’re going to have the people coming out the wood work. ” Hey I ain’t talked to you in so and so years”, just things like that. I think the biggest things that I love the most about being signed is being in these big studios. I feel like that’s the place that I always dreamed of, being in these nice and big studios, spacious studios, where I feel at home. I think that’s the biggest impact of anything because it’s a dream come true. Where I come from recording in a damn closet, recording myself, and I always told myself, “Now I just can’t wait till I’m able to get in one of those good studios and great quality and working with big time producers and stuff like that.” I think that’s the biggest thing and my audience done grew a hell of a lot. My music sound different. I feel like I’m touching people in a different way and also reaching into a bigger audience now that I’m under Atlantic and Island Prolific. I feel like it’s just those little things. I haven’t got to the point where it’s like you’re a mainstream big name, but I know it’s coming. I just got to lay the work and continue to put the work in.

     What was is like getting signed and then having to go through the effects of the pandemic? And what are some of the things you have been doing to make up for the inability to perform live?

     I’ve still been creating music. I got the right equipment and things like that now. I’ve been at home and I always knew how to engineer myself and stuff like that. I’ve still been creating on the daily, whether it’s doing verses or doing a hook. I taught myself during this last course of coronavirus, how to make beats as well. I’ve just been trying to stay productive and, like I say, just keep the creative juices in your head moving. So I’ve been paying attention and at the same time learning from the OGs that I’ve been working with lately and stuff like that, or watching documentaries and just studying the game so by the time stuff does start to come back around, I feel like I have the upper hand on a lot of artists. I’ve just been building my catalog and trying to just stay working, basically. I’m a very spiritual person, and I feel like, even with this pandemic, I’m kind of glad that I haven’t dropped a… Well, we got a couple of records that’s doing really good, but I’m glad I haven’t dropped a banger, like a major record and you can’t really do anything. Right now, they’re not booking shows, you can’t really go on no press runs, etcetera, etcetera. This feels like I’m waiting, and God got me waiting for the bigger moment. Once everything starts opening, I think I’m going to see a tremendous difference in my career.

    If you could change one thing about the music industry, what would it be and why?

    Oh, that’s a great question. I think I wouldn’t change anything because I feel like everybody tell their own story in their own way, whether they may try to follow the trend on the hype or whatever, but when it works for them, it works for them. I can’t discredit a man or discredit a female on she trying follow the way. I don’t know what her background coming from. Sometimes you got the one-hit wonders, but sometimes that’s all they need just to get ahead in life. I’m the type of person, shit, do what you do, whatever works for you, works for you. We end up crossing paths, let’s work. I’m the type of person, I’m open-minded to anything. I feel like anybody that I come into touch with, I want them to learn from me and I want to learn from them. I’m happy with the game. I feel like I’m one of those neutral figures where I can bounce around and feel comfortable on whatever side that I’m on. I don’t discredit nobody. Whatever’s working for them is working for them.

    TYTE has stayed busy gaining exposure and recently been feature in The Hype Magazine and HipHopSince1987. TYTE’s future is bright  and  now that he has signed with Atlantic there’s no telling what’s next. Check out TYTE’s visual for his track “Hot Boy.”

     

     

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